As discussed in clаss, selecting relevаnt keywоrds is impоrtаnt tо ensure that a website appears on the first page of Google. To make Google perceive that the website is highly relevant to a topic or a series of topics, a website manager could use strategies such as keyword stuffing, which involves using a keyword multiple times on the website and in places where it does not make sense. Although this may temporarily increase the website's placement on Google, it could also result in Google banning the website as they will detect whether the website is relevant or not for the topic. Doing a strategy such as keyword stuffing is known as a: