Taylor works in advertising for a trampoline company. Their…

Tаylоr wоrks in аdvertising fоr а trampoline company. Their boss asks them to choose between two statements for the new ad campaign promoting the company’s latest trampoline model. Taylor wants to pick the statement that will maximize sales, relying on a their knowledge of human decision making. Which statement should Taylor choose, and which common decision making error are they relying on that will make this statement a more effective advertisement? Statement A: Jumpers agree: the new Bouncy‑Wouncy 3000 bounces you twelve whole inches higher than previous models! Statement B: Jumpers agree: the new Bouncy‑Wouncy 3000 bounces you one whole foot higher than previous models!