Scenаriо: Beаnstаlk InternatiоnalBeanstalk Internatiоnal is a rapidly growing company with well-established subsidiaries in several nations. The company wants to follow a strategy of adapting its products and marketing activities in each national market to suit local preferences. This strategy aims at creating value for its customers. Beanstalk managers know that the drawback of such an adaptive strategy is that it ________.