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Your reaction/response/feeling about Penzey’s brand strategy was:Please note; ALL of the possible answers here are correct!

The Nike deal brokered between OSU and NIKE requires the ‘swoosh’ to be present on the football field in Ohio Stadium and on the Library.

New boutique jean designers and manufacturers of brands that own their own factories (are vertically integrated) are more inclined to change their infrastructure to be ethical and green friendly.

An important component of Jeni’s brand strategy and product production is sourcing

As brand managers representing a brand such as The Ohio State University, the brand management team works with

The toxic effects of industrial pollution APPEAR irreversible, even though they are not.

Jeni’s business plan for “Jeni’s Splendid Ice Cream” draw from lessons learned (mistakes) with her first business venture called 

Contaminated water is used to irrigate farms in India

Many of the carcinogens in the Chinese rivers are related to:

_______________________took an aggressive stand against fashion, staging worldwide protests and campaigns challenging fashion companies to detoxify their products.