After some time has passed since an audience saw a persuasive ad, what will contribute to the persuasive effects?
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Which of the following statements about channel factors that…
Which of the following statements about channel factors that may affect persuasion is correct?
True or false? High credibility source will always enhance p…
True or false? High credibility source will always enhance persuasive effects.
Johannesen proposed ethical principles to guide us to view t…
Johannesen proposed ethical principles to guide us to view the ethics of persuasion from different perspectives. Which of the following statements about the ethical principles is NOT correct?
Cialdini states that humans have mechanical adherence to cer…
Cialdini states that humans have mechanical adherence to certain rules, like “Expensive = Good.” This mechanical adherence to these rules…
Weapons of influence exploit…
Weapons of influence exploit…
In a study by Langer, Blank, and Chanowitz (1978) a requeste…
In a study by Langer, Blank, and Chanowitz (1978) a requester asked subjects to allow him to cut in front of them in line to make 5 xerox copies. One group of subjects received no reason for the request. A second group received a “good” reason to allow the line-cutting: because I’m in a rush. A third group received a trivial, nonsensical reason to allow the line-cutting: because I have to make some copies. Which groups complied with the request to cut in line?
Some studies have recently shown that ratings for TV shows m…
Some studies have recently shown that ratings for TV shows make children want to see the shows rated as for mature-audiences only. Similarly, it has been argued that some movies are rated R solely to try to advertise to teenage audiences who cannot see the movie. These factors are explained best by which compliance principle, i.e., weapon of influence?
A pregnant woman with preeclampsia is in active labor and wa…
A pregnant woman with preeclampsia is in active labor and wants an epidural. While preparing for the epidural, the nurse reviews the woman’s latest laboratory test findings, which reveal a platelet count of 90,000 mm3, an elevated aspartate aminotransaminase (AST) level, and a falling hematocrit. The laboratory results are indicative of which condition?
Mr. Melnyk, a 30-year-old with sepsis, is being treated for…
Mr. Melnyk, a 30-year-old with sepsis, is being treated for metabolic acidosis. What parameter would be the most appropriate to monitor for the effectiveness of treatment? Arterial Blood Gas (ABG) results: pH 7.28, PaCO2 38 mmHg, HCO3 18 mEq/L, PaO2 75 mmHg.