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According to Expert Session with Van Oakes, What is the minimum engagement percentage you should look for when finding an appropriate influencer for a brand?

Influencer marketing is the fastest growing method to attract new customers.

Running a creative experiment using Brand Lift is an excellent way to get the information you need.  What is the first step.

Which of the following are influencer persona types? Choose all that apply

The profile picture on a brand’s X-Twitter profile page should be the brand’s logo.

Aimee’s latest YouTube advertising campaign was a tremendous success. She saw more activity than she anticipated, but she’s not certain where all of it came from. She knows this data would help her improve her future performance.  How can Aimee get the information she needs from YouTube Analytics?

Which platform did Chipotle leverage for the #ChipotleLidFlip challenge?

Which of the following is a part of the X-Twitter algorithm?

Using X-Twitter as a marketing tool allows businesses to _______

In the Scott Paul video, which KPIs did Hulu want to focus their influencer marketing campaign on?