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What was the key reason that Kellogg identified as being the greatest threat to its cereal business?

D’Costas, an authentic Mexican restaurant, has many restaurants all over the world. The taste and authenticity of the food served is the same irrespective of the restaurant one visits. Based on this information, D’Costas follows the strategy of _____.

_________ are rules that specify the appropriate behavior in a given situation within a specific culture.

Instructors are a poor networking resource because their only connections are with other instructors.

For many items, such as maintenance, repair, and operating products, buyers are beginning to use _______ that establish long-term relationships with select suppliers, who agree to resupply the buyer as needed at agreed upon prices.

__________ is a need that is shaped by a person’s knowledge, culture, and personality.

Which of the following would not be considered a member of the micro-environment?

Environmental scanning refers to 

The science of using psychology and demographics to better understand consumers is referred to as _______________.

STEM stands for: