Viviane has decided she must increase her numbers of repeat…

Viviane has decided she must increase her numbers of repeat clients in order to establish a more regular clientele and to increase her earnings. Toward this end, she has committed herself to rebooking her clients. If she is to have the highest chance at success in establishing a consistent rebooking process, when should she be thinking about and talking to her clients about getting back into the salon for their second visit?

Sherry has recently opened a small establishment. Because sh…

Sherry has recently opened a small establishment. Because she has little money for additional equipment, she will be the only employee for the foreseeable future. Sherry has decided, however, to “give herself a raise” by retailing more. What, exactly, does this mean?

Jasmine owns a successful business in the downtown area of h…

Jasmine owns a successful business in the downtown area of her community. Since her establishment opened six years ago, she has continuously looked for ways to grow the business and clientele. One of the things she does regularly is speak at public events, such as PTA and social group meetings. Why is this an important thing for Jasmine to do?