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Match the given sentence in the left column with the advice in the right column.

The disappearances of some spiritual artworks was due to their importance sources of wealth that could be put to other uses?

Match the the sentence in the left with the appropriate following sentence in the right. (Use each sentence only once.)

As discussed in the lecture, IBM is a great example of a B2B company who leveraged social media to drive their business. What factor made their social media particularly impactful?

Shinola, the accessories brand out of Detroit, leveraged a strong understanding of consumer behavior to revitalize their once faded brand. Which two external influences did they primarily leverage. Select the two that apply:

Toby is launching a new fitness app that uses 3D tech to measure progress. He’s done a 5Cs analysis and has a lot of information that he plans to use to drive the marketing strategy, but he’s trying to identify the insight that he can use to catapult his business. Which of the below statements is most likely an insight instead of a fact or understanding?

Many people don’t buy paint for their homes because they fear picking the wrong color. However, Sherwin Williams has an app that uses augmented reality to allow you to change the color of your walls digitally before you buy the paint. This is an example of the ________________ force in the marketing environment.

Allie was deciding between a Tesla and a Rivian for her next car, and she decided to buy the Rivian. After the purchase Allie found herself wondering, “should I have purchased the Tesla”. So, Allie started asking her friends questions like, “don’t you like my new car”, and she started paying attention to negative press on Tesla to make her feel better about her purchase. Allie is experiencing ______________.

Pedialyte was originally a rehydration drink for sick children, but Abbott has recently started marketing it to adults for hangover recovery and sports hydration. This is an example of which strategy in Ansoff’s Growth Matrix / Diversification Analysis?

Three pregnant women and their respective fetuses where blood typed. Based on the provided results, which of the following moms will need to be infused with RhoGAM? Mom’s blood type Fetus’ blood type 1 B+ A+ 2 O- AB+ 3 B- O-