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The lecture talked about how one of the reasons Uber took off so quickly was because people could visibly see the benefit of Uber vs. a Taxi. Which factor of new product success is this an example of?

According to the lecture, what allowed Wallick to offer their communities to customers at such a low price?

Which is NOT one of the ways to identify the “job to be done” for your target customer mentioned in the lecture?

What is the biggest concern with dynamic pricing?

Sam is a brand manager for Frito-Lay and he’s been asked to launch a new brand of chips to help grow their business. He believes there’s an opportunity to launch an organic chip that could resonate with health-conscious consumers. Sam is trying to identify the insight he can use to develop his positioning, so he spends several months conducting market research. He discovers the below findings. Which one is most likely an insight for Frito-Lay?

Hydro Flask makes premium water bottles, and they are thinking of launching a new water bottle with a self-sealing straw. The technology is considered breakthrough but the contribution margin on the new bottle is lower than the original Hydro Flask water bottle and the company is concerned that the new bottle will steal customers and sales from its original product and result in a lower overall contribution margin percentage. This concern relates to what concept?

Serious complications of oral intubation include which of the following?1. Cardiac arrest2. Acute hypoxemia3. Bradycardia

Calculate the static compliance given the following clinical data: tidal volume 600 mL, peak inspiratory pressure (PIP) 40 cm H2O, plateau pressure (Pplateau) 30 cm H2O, positive end-expiratory pressure (PEEP) 15 cm H2O, and tubing compliance (CT) 2 mL/cm H2O.

A 68-year-old female admitted for congestive heart failure is in respiratory distress and is being seen by the hospital’s medical emergency team in her regular room. The patient is in obvious respiratory distress and is immediately placed on a nonrebreather mask. Physical assessment reveals: pulse 138 and thready; respiratory rate 28, shallow and labored; temperature 37° C; blood pressure 110/68. Breath sounds are bilaterally decreased with coarse crackles on inspiration. EKG shows normal sinus rhythm with widened cardiac output (QT) interval and an occasional irregular beat. No coughing is noted. The arterial blood gas on the nonrebreather mask is: pH 7.34; PCO2 46 mm Hg; partial pressure of oxygen in the arteries (PaO2) is 52 mm Hg; oxygen saturation is 86%; bicarbonate (HCO3-) is 24 mEq/L. The patient is diaphoretic. The most appropriate ventilator mode to manage this patient initially is which of the following?

The respiratory therapist observes the volume-time curve shown in the figure and tis not sure that patient is ventilating.    What action should the respiratory therapist take at this time?