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[Reptar] Reptar the dinosaur is planning on creating his new clothing line and selling it in multiple countries worldwide. To become equally successful in each country, Reptar decides to modify his clothing line according to the latest fashion trends of each country. This means that different versions of the clothing will be sold in each country, requiring different materials and production methods dependent on the fashion trends. Regardless of the types of modifications made in various countries, Reptar and his core marketing team have the final say on approving all decisions made at each branch of Reptar’s clothing line. What global marketing approach is Reptar using?

Social change occurs slowly and gradually in traditional (mechanistic, or Gemeinschaft-based) societies.

[strategy]  The marketing strategy of developing new products and selling them in new markets is referred to as

[price]   All of these are alternate names for the price you pay on goods and services except which?

Fads are characterized by a. long-term, evolving trends in style or form of an item of public fascination. b. brief, intense public interest in a new or novel item. c. rumor-fueled public fear resulting in a desire of large masses of people to escape a perceived threat. d. unconfirmed bits of information that circulate during times of uncertainty, when any information is at a premium.

Mass- or crowd sightings of Elvis, UFOs and extraterrestrials, or the face of Jesus in a melted ice cream stain on a sidewalk are some common examples of: a. mass hysteria. b. mass illusion/hallucination. c. mass evacuation. d. acting crowd. e. panic.

[PERT]    Not to be outdone by Panera, Pizza Hut has decided to produce a line of lifestyle clothing centered around the brand and its products. But they need to release this during the summer, meaning tight attention to scheduling. The PERT chart below shows the necessary tasks to get from generating the product concept (node A) to product launch (node H), their dependencies, and the time it will take to move from one task to the next, in weeks. How long is it expected to take to launch the product? If the company wants to lower the launch time, which change will achieve this?

[tactics]  Compared to marketing strategies, marketing tactics generally involve actions that

The crowd at Chicago’s Lollapalooza music festival is an example of: a. a casual crowd. b. a conventional crowd. c. an acting crowd. d. an expressive crowd.

[trend]   Which of the following is NOT a current trend in interactive marketing and e-commerce?