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Dansby is an advocate for pay equity in the workplace. He is preparing a presentation for a local group of business leaders that will focus on methods for bridging the pay equity gap. Which of the following options best represents an approach Dansby should focus on as he prepares his talking points?

A popular social media influencer posts a picture of themselves using a new skincare product. Later, the company starts using that same image in their advertising campaigns without the influencer’s permission, claiming it shows a “real customer testimonial.” Which of the following best describes the legal/ethical issue in this scenario? 

The customer support telephone system at XYX Company allows customers to call in to voice product and service compliments or issues. Company representatives follow up on each call to ensure the customer knows their call is being addressed. Which of the four evolutionary models of public relations does this example best represent?

Compared to others, which public relations professional below would be MOST likely to engage in constituency analysis, issue-trend analysis, or operational planning?

Neysa wishes to open a franchise. She tries to negotiate with the franchisor regarding the mandatory arbitration clause and the waiver of a jury clause. Still, the franchisor will not change a single word in those clauses. Neysa eventually gives up and signs the franchise agreement. Neysa quite likely could not have gotten different arbitration and jury trial clauses at different franchises. What type of clauses are these?

Which of the following about internship is correct?

______ model is the least popular payment method for PR agencies mainly because ______.

Who is regarded as the father of modern PR?

The current state of public relations emphasizes:

A sustainable clothing company is expanding into a new market. The marketing team develops campaigns highlighting the brand’s stylish, eco-friendly designs to appeal to environmentally conscious consumers and create a welcoming environment for sales. Meanwhile, the public relations team partners with local environmental groups, shares the company’s sustainability commitments in the media, and engages influencers who promote ethical fashion. Which of the following best distinguishes the focus of marketing from that of public relations in this situation?