P&G developed strong direct-to-consumer channels for some of…

P&G developed strong direct-to-consumer channels for some of its products, such as Gillette on-demand service for razors. However, this created a conflict between P&G and traditional retailers like Walmart, who have been primary distributor of P&G products. Retailers feel threatened by losing sales to the manufacturer’s direct channels. What type of conflict is this?

Dannon, a manufacturer of dairy products, sells yogurts and…

Dannon, a manufacturer of dairy products, sells yogurts and pre-packaged smoothies. It markets a number of yogurts, including Dannon Light and Fit, Dannon Whole Milk Yogurt, and Dannon Greek Yogurt. The large variety of yogurts sold by the Dannon brand is collectively an example of which of the following?

Tesla, one of the highest-priced luxury hybrid and electric…

Tesla, one of the highest-priced luxury hybrid and electric cars, is continuing to raise awareness and educate potential customers. Customers must learn about the car and its benefits before they decide to purchase one, and people are willing to take more risk and pay more to have the latest Tesla model. Tesla is in which of the following stages?