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If an audience member’s need is  _______ then Facebook would likely gratify that need. In contrast, if an audience member’s need was for  _______ then TikTok would likely gratify that need.

What is the role of bots in the social experiment featured in Fake Famous?

Why do social media platforms breed so many conspiracy theories? 

Match each social movement theory to its core assumption.

Collective action frames do which of the following?

Which of the following communication theories has been proposed as a way to detect manipulated content online? 

Which of the following is true of Uses and Gratifications Theory? 

Please match the category of metric to an appropriate metric of that category.

Artificial intelligence can be defined as any component of computer science that seeks to simulate  _______ in a machine.

Let’s say the owners of The Tattoo Shop want to know whether they should continue pushing their social media channels. What is your advice to them? Please provide specific evidence from the case study discussed in lecture.