Complete the following in correct order from the information…

Complete the following in correct order from the information provided in the lecture: “The initial message promotes _________of the product to large audiences (the base of the pyramid).  But only a percentage of this large group will _________the products benefits. Of that group, even fewer will go on to feel __________ about, then ______ for the product. In the end, compared with a number of people aware of the product the number of people who take ______is usually quite small.