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Lars was preparing his speech on the benefits of long-term-care insurance. “I’m going to lead with this first argument in favor of buying these plans, then move to these other three arguments in favor, then show this video clip of an expert advocating these plans, then finish with my two best arguments to convince the audience that this is a good idea!” “But when are you going to present the opposing view?” asked his roommate, Torsten. “Oh, I’m not,” Lars replied. “I’m going one-sided all the way. That’s the most effective approach.” “Well…” Torsten began. What does Torsten know that Lars doesn’t?

What is the dividing line between a persuasive speech and an informative speech?

Zasu was getting her presentation ready when her roommate walked in. “Let’s see . . . moose-antler hat, badminton racquet, one small orb, a photograph of Ben Turpin. . . . I think I’ve got everything,” Zasu concluded. “What’s up with all this?” her roommate asked. “It’s for my presentation. Trust me, each of these unusual items helps to make a specific point, and at the end of my presentation the audience will see how they all fit together.” Which presentational strategy is Zasu capitalizing on?

Here are data regarding Acme Company’s inventory balances for the current month: During the current month, Acme purchases $67,500 of raw materials and uses $92,500 of direct labor. The raw materials used in the current month include $8,600 of indirect materials. Manufacturing overhead applied is $59,500. What is the cost of goods manufactured during the current month?

A presenter spends 15 minutes studying a list of the 25 participants who will be attending tomorrow’s seminar. She wants to remember everyone’s names and make a good impression. The next day, the presenter finds that she can only recall the names that appeared at the beginning of the list. This outcome BEST illustrates the ___________ effect.

Another term for a presentation’s central idea is its:

What is the single most important goal of any introduction?

“Well, I know that’s what I said, but that’s not what I meant,” pleaded Artemus, as he backtracked during an argument with his roommate. Artemus is highlighting the distinction between:

Artie was preparing a persuasive presentation for his model airplane club. “This is gonna be great,” he told his friend, Maurice. “By the time I get done, they’re not only going to see the merits of moving to a bigger clubhouse, but they’re all gonna kick in $100 each to rent the moving supplies!” “Well…” Maurice cautioned, “I wouldn’t be so sure. It’s an airtight presentation, and you are a persuasive dude. But remember:” How should Maurice complete his thought?

Why is a shorter version of a presentation often more effective than a longer version of that same presentation?