Early studies implied that the most common portrayal of women was:
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________ is a moral foundation defining a preference for san…
________ is a moral foundation defining a preference for sanctity, cleanliness, and abhorring taints.
MUD players used more paralanguage (e.g., ;), LOL) over tim…
MUD players used more paralanguage (e.g., ;), LOL) over time. Using more paralanguage was linked to making more friends. This is an example of:
In comparison to non-players, action video game players show…
In comparison to non-players, action video game players showed enhanced spatial cognition skills. This was measured using a _______________.
From a consumer’s perspective, why do people watch eSports?
From a consumer’s perspective, why do people watch eSports?
Anti-DUI ads were more effective among players with higher p…
Anti-DUI ads were more effective among players with higher pre-game DUI intentions that were also more transported into the game. This effect is congruent with:
_______________ defines players focused on leveling up and a…
_______________ defines players focused on leveling up and acquiring game assets.
According to the results of Dardis et al. (2016), if you are…
According to the results of Dardis et al. (2016), if you are a manager of an advertising firm, what would you use to enhance brand recall?
According to the Kowert, Breuer, and Quandt article, sociali…
According to the Kowert, Breuer, and Quandt article, socialization refers to ________
Why preroll and banner ad did not have significant effects w…
Why preroll and banner ad did not have significant effects within advergames based on Dardis et al. (2016)?