Blog

In a scatter plot, you want to plot average health-care spending against average life expectancy for several countries. The plot will show a positive correlation across all countries except the United States, which spends the most but achieves only a middle to low life expectancy. Which headline is clearest?

The technique of “the map” refers to a map that uses geographical boundaries to encode values related to that location. Briefly explain why it might be effective in some cases and deceptive in others. Provide at least one example for each scenario.

When used too aggressively or recklessly, persuasion techniques can become deceptive techniques.

Which of the following is not one of the steps in critiquing charts?

Maslow’s hierarchy of needs is a framework for understanding human motivation. It describes human needs from the broadest and most basic to more specific and higher level need, which can be met only after the basic needs are achieved. The six levels of his hierarchy, starting with the most basic, are as follows: Physiological needs Safety Belonging and love Esteem Self-actualization Self-transcendence Which of the following would be a good conceptual form for showing Maslow’s hierarchy?  

The technique of “the double y-axis” refers to a chart that includes two vertical scales for different datasets in the visual field. Briefly explain why it might be effective in some cases and deceptive in others? Provide at least one example for each scenario.

Scott Berinato mentions some engagement tips in chapter 8, “Present to Persuade,” of his book. These tips are as follows: Create tension Use time Zoom in or out Bait and switch Deconstruct and reconstruct Tell stories Pick one and briefly explain what that technique is and how it can help you improve your presentation skills.  

When comparing the solar capacity of the United States with that of Japan, Spain with France, and Germany with Australia, which of the following two charts provides the quickest and most reliable comparison? Briefly explain why that chart helps you to make comparisons more easily.

Which of the following is an adverse reaction to 5-HT hallucinogens?

Shelly (from question 10) has a great-granddaughter who is seeking birth control. What can we NOT tell Shelly 2?