Vernell is being interviewed for a job. The interviewer susp…

Vernell is being interviewed for a job. The interviewer suspects that Vernell is incompetent. As a result, the interviewer doesn’t expect much from Vernell and sits far away from her during the interview. The interviewer interrupts her frequently, and seems distracted when she speaks. As a result, Vernell becomes nervous, starts to stutter, and loses her train of thought several times. The interviewer’s final impression is that Vernell is, as suspected, is incompetent. This impression is most likely the result of

You hear Tiger Woods (famous golfer) doing a radio commercia…

You hear Tiger Woods (famous golfer) doing a radio commercial for Buick. Even though you know that Woods did not write the commercial himself, was paid to provide the voice-over for the commercial, and probably does not drive a Buick in real life, you still think that at some level, Woods must think highly of Buicks. This is an example of the

A political candidate is eager to win the endorsement of cel…

A political candidate is eager to win the endorsement of celebrities who are popular. The candidate hopes that the association of his or her campaign with a popular figure will result in the masses feeling more favorable toward his or her candidacy due to _________.