Bethany follows several blogs every day and uses YouTube fre…

Bethany follows several blogs every day and uses YouTube frequently to watch latest videos. She does not have her own Web site, and she almost never posts any comments on the sites she visits. She just enjoys reading and watching the content on popular sites. In this case, Bethany would be best characterized as a _____.​

Bag TV, a commercial television broadcast network, uses bill…

Bag TV, a commercial television broadcast network, uses billboards, television, magazines, and newspaper advertising to create awareness about upcoming shows and to inform viewers about the new episodes of its existing shows. Bag TV uses _____ to promote its television programs.​

Kelly’s Kitchen, a restaurant, strives to improve its custom…

Kelly’s Kitchen, a restaurant, strives to improve its customer service and makes sure that its customers enjoy the food and ambience at the restaurant. The restaurant has a team that monitors and assesses customers’ opinions about the restaurant on popular food review sites. This scenario illustrates _____.​