The product team at edX (platform for online university courses) is reviewing a research plan to investigate a new educational offering in its professional certificate programs product line. Currently, it plans to use the following research sources: 1. Data collected from when it developed the very first course offerings from when they launched the platform in 2012 2. A survey study of college-age students conducted last year by the Executive Advisory Board for all member institutions, and 3. Qualitative research (interviews) on the educational needs for students entering the professional job market conducted by the product team that it collected earlier this week specifically for this new offering. Which of the following did they use?
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Matyáš is a professional mural artist who values quality glo…
Matyáš is a professional mural artist who values quality global goods but is not very concerned about the sustainability efforts of the companies she buys from. According to the Harvard study on global brands and global populations, to which market segment does Matyáš likely belong?
Given the channel of distribution diagrammed below, which of…
Given the channel of distribution diagrammed below, which of the following responses is accurate? Unit Variable Cost = $10 Just Play Selling Price to Walmart= $25 Target Selling Price to Consumer = $35 Consumer
The marketing communications team for the University of Texa…
The marketing communications team for the University of Texas at Austin in creating a new campaign and is really hoping that they can translate our university’s positioning statement into a compelling storyline, including a character/persona with a relatable plot and “conflict.” In terms of our Marketing Communication Model, this activity refers to which of the six steps in the model?
You read about a concept that is considered to be a powerful…
You read about a concept that is considered to be a powerful tool for entrepreneurs who want to create new markets instead of competing within established markets. It described 2 different categories of markets as two different types of oceans. From the choices below, select the correct response presented in the correct order. 1. ________ Oceans are all the industries in existence today that serve the known market space, where industry boundaries are defined, accepted, and the competitive rules of the game are known. 2. ________ Oceans, in contrast, denote all the industries not in existence today – the unknown market space, untainted by competition, where demand is created rather than fought over.
Formulas you may need: Price Elasticity of Demand = % change…
Formulas you may need: Price Elasticity of Demand = % change in quantity demanded / % change in price % change in quantity demanded = (new quantity – old quantity) / old quantity % change in price = (new price – old price) / old price Break-Even Volume (BEV) = fixed costs / unit margin OR BEV = fixed costs / (revenue per unit – variable cost per unit)
Scenario A Every holiday season, my #1 responsibility is to…
Scenario A Every holiday season, my #1 responsibility is to make sure my daughter has a great Christmas, which, in childhood, has primarily meant delivering on the toys that she most wants. High on her list years ago was Puppy Surprise, which, essentially, is a stuffed “precious mommy puppy” that comes with a “surprise number of puppies in her litter” (could be 3, 4, or 5 tiny stuffed puppies tucked inside her belly). Trust me, I know how all of this sounds. Anyways, Puppy Surprise is manufactured by Just Play, which “manufactures toys for kids of all ages” and, in addition to producing their own toys, is licensed to produce toys for many of the world’s leading entertainment brands (Disney, Marvel, Nickelodeon, etc.). Just Play distributes the toys they manufacture to every major mass retailer throughout North America.
Given the information available in the table below, what is…
Given the information available in the table below, what is the Wholesaler’s margin percentage? CHANNEL MEMBER COST SELLING PRICE MARGIN % Supplier/Manufacturer $179.52 $224.40 20% Wholesaler not provided not provided ??? Retailer $264.00 $300.00 not provided Consumer $300.00 — —
Problem 4 Consider the continuous-time (CT) random process…
Problem 4 Consider the continuous-time (CT) random process , where is a CT wide-sense stationary (WSS) random process with mean
Based on the picture show, identify Title Century Country Pa…
Based on the picture show, identify Title Century Country Patron the analyze the function of this place, characteristics of floor plan and how it is relate to the patron, and a name of country and two elements that show influence to this building.